Celebrating 20 colourful years
From a small office filled with boxes in a basement in Copenhagen to an international kidswear brand with customers worldwide, Molo was founded on an idea to revolutionise the kids’ fashion industry with colours, prints and innovation. We wanted to give kids a way to express their individuality and creativity through imaginative and colourful print garments. For us, kids come first and it goes to show all the way from form to function.

Explore Molo’s journey on how we play to become every kid’s favourite fashion brand.
Learn more about our history here
The rainbow was one of the first graphical elements we used for prints and it has since been a strong part of our DNA. It has actually always had a role in our collections in some shape or form. To us, the rainbow symbolises happiness, hope, peace, equality and friendship, which perfectly reflects our brand’s vision of colours, diversity and unity. Accepting differences and being inclusive are important element of how we work and think in our design. We embrace positivity and differences in everything we do, as we believe our differences are what us stronger and makes us human.

Take a look at our Jubilee collection 'Still Different Together' and take part in the celebration of diversity.
Explore the collection here
Come join us as we shoot images for our new Jubilee collection